“I learned so much and made incredible friends. If you have the opportunity to attend a TBA event, COME! I promise, it will exceed your expectations."
- Emily Paulsen, Psychology-Based Branding Expert
"We underestimate the shifts that can happen in just one day, but the TBA event was transformative for my mindset and business strategy. The speakers opened my mind to new ways of approaching my business, tactically and emotionally, and the caliber of women in the room was top notch. I learned so much and made incredible friends. If you have the opportunity to attend a TBA event, COME! I promise, it will exceed your expectations."
Being in the room with these women is what helps businesses take massive leaps. I will attend these events every chance I get.
— Amy Hartmann, Podcast Agency Owner
"The TBA pop up event was amazing. Emily is an amazing hostess and she knows how to curate an event that is so special in every single detail. The attendees and speakers were all powerful women who were also generous in their willingness to share with one another. I walked away with new connections and friendships. Being in the room with these women is what helps businesses take massive leaps. I will attend these events every chance I get. "
Featured Attendee Presenters
Emily Williams is a founder, coach, author, and speaker on a mission to help ambitious women create lives beyond their wildest dreams. As the visionary behind I Heart My Life and To Be Ambitious, she has spent the last decade guiding thousands of women to step into their power, rewrite their money stories, and achieve next-level success.
After starting her business with just $442 in the bank, Emily scaled to seven figures within her first 18 months, proving that mindset and strategy are the keys to limitless success. Now, through her signature methods and programs, she empowers women to gain clarity on their purpose, overcome limiting beliefs, and take bold action toward their biggest money goals.
Her brand, To Be Ambitious, is more than a movement—it’s a revolution. It’s a space where ambition is celebrated, money is a tool for impact, and success is about alignment, not burnout. Through this platform, she’s redefining what it means to be a high-achieving woman—one who unapologetically goes after everything she desires without guilt, limits, or fear.
When she’s not coaching, writing, or interviewing world-class thought leaders on her podcast, Emily is embracing her own dream life—traveling, nurturing her health, and loving every moment of motherhood.
Topic: How to Activate Your Rich Self and Release Your Survival Role
Suzie Cuthbertson is a transformational coach, speaker, and CEO of two businesses with over 20 years of experience in the personal development field. She works with ambitious leaders, entrepreneurs, and high-achieving professionals, helping them shift limiting beliefs and self-sabotaging behaviors that keep them from reaching their full potential.
As an expert in human behavior, emotions, and intuition, Suzie has developed the Soul Legacy Framework™, a powerful approach that enables individuals to step into their purpose and create success without burnout. Her work focuses on energy alignment, self-leadership, money, identity, confidence, and boundaries—key areas that help clients achieve sustainable growth and fulfillment.
Through her private coaching, Suzie provides a highly personalized experience, working with a select number of clients at a time. Her programs empower individuals to rewrite their internal narratives, establish relationships rooted in connection, and create careers and lives filled with abundance.
When she’s not coaching, Suzie enjoys spending time with her husband, son, and beloved dog, Willow.
Topic: Business Building Through Energetics and Shadow Work
Lisa is a Global Business Strategist and Sunday Times Bestselling author. She has featured on numerous TV shows and has appeared in national newspapers and magazines including The Telegraph, Forbes Psychologies, The Guardian and Fast Company.
In one launch alone during the global pandemic in 2021, she made £3 million in a week - earning £1.2 million in the first hour of sales. She took herself from $45,000 in debt to become a successful entrepreneur making millions and helping thousands of people in just 5 years. Now, her business makes over $6 million a year, and she is inspiring others to follow in her footsteps.
She lives in Bedfordshire, England with her husband and twin sons but spends as much time as she possibly can travelling.
Topic: How to Get Launches Working for You Now
Sarah is a business strategist, funded training specialist, author, and speaker with a passion for helping salon owners, educators, digital course creators, and beauty professionals scale their businesses through government funding. As the author of The Power of Funding, she shares insights on how to access funding, increase revenue, and create long-term success without financial barriers.
With extensive experience in the hair and beauty industry, Sarah has successfully built multiple businesses, leveraging funding to drive growth and expansion. She understands the challenges business owners face and is committed to helping them unlock funding opportunities, implement proven strategies, and achieve sustainable success. Sarah doesn’t just teach funding—she’s used it herself to grow thriving businesses, and now she’s here to show others how to do the same.
Topic: How to Get Investments and Funding for Your Business
Samantha is a qualified business mentor and success activator for women who run service based businesses. She used her proven and trademarked framework to support women in creating £250k a year businesses, as the new starting point.
As an ex teacher, multiple business owner, speaker and bestselling author, Samantha has a client-first approach to her mentoring and ensures every client gets the personalisation they need to ensure their business thrives more than ever.
Samantha set up her first business in 2016 and within 18 months has exceeded her annual teaching salary and was able to leave her role as a head of sixth form to pursue her business full time. Since then Samantha has undergone IVF, had her daughter and continued to grow 3 businesses to multiple 6 and 7 figures, working 3 days a week and having the final week of every month off. The biggest drivers in Samantha and her work with clients is centred around; efficiency, balance, simplicity and results.
Topic: How to Leverage Your Social Media and Personal Brand to Sell High Ticket Offers
Andrea Callanan is an award-winning international speaker, best-selling author, and a trusted voice and identity expert for ambitious female business owners and founder-led organisations. With over 30 years of coaching and mentoring experience, she is known for her powerful blend of strategy, soul, and no-BS transformation.
She’s built multiple businesses, supported thousands of women and leaders across 17 countries, and twice masterminded with Sir Richard Branson on Necker Island. Named one of the Top 25 Most Inspirational Welsh Women, a Success Magazine Top 125 global leader alongside Brené Brown and Mel Robbins, and a former member of the Forbes Coaches Council, Andrea stands for truth, alignment, and the power of choice in business and life.
Proudly Welsh, a former singer and music industry survivour, she now lives with her husband Matt, their two children, and two dogs, still leading with heart, grit, and a voice that changes lives.
Topic: The Business Advantage No One Talks About: Authentic Voice and Real Client Connection
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"The To Be Ambitious Pop Up event was the perfect balance of tactical and practical with intentional relationship building. I deepened my relationships with my peers while learning and sharing in service of group elevation and expansion. "
— Tricia Brouk, Producer, Director and Speaking Coach
“The To Be Ambitious pop-up mastermind in Chicago was a powerful and energizing experience from start to finish. The intimate setting, the powerful lineup of speakers, and the high-caliber women in the room made for an unforgettable experience. I left with actionable takeaways, renewed clarity, and so much inspiration. Truly a standout event!"
— Lauren Bercuson, Lawyer for Business Owners
I'm Emily Williams, and my passion lies in blending luxury experiences with deep, meaningful connections among ambitious women who are making bold moves in the world.
Over the past decade, community has been one of the most valuable assets in my success. We all need a network that expands our vision of what's possible, offers tangible strategies to implement, and walks alongside us as we create extraordinary lives. We all become as work-from-home entrepreneurs, and the accelerated growth that happens when we leave our routines and soak in the insights of other elevated leaders.
And nothing compares to the power of in-person gatherings—where we can brainstorm, uplift, and propel one another toward our next level of business and ourselves. This is your exclusive invitation to join me.