The

LONDON PRIVATE SALON

A private, conversation-led room for established women building what’s next.

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Details:

Happening in London, UK on 17 April 2026

You Don’t Need More Information. You Need the Right Room.

  • This isn’t a conference.
  • It isn’t networking.
  • And it isn’t just about learning more.

It’s a private TBA salon designed for women who are already successful and want space for thoughtful, honest conversation with peers.

The room supports both strategic business discussions and the quieter conversations around leadership, money, direction, and decision-making (and life) — the ones that don’t belong on social media and feel best in the safety of the room.


"If you want something at a higher level where you can let your guard down and be really honest, you’ll find it here.”

Lisa Johnson, 8-Figure Business Owner

“I went on to have a $3.5m launch and am now clearer on where I want to go next. I’d highly recommend working with them.”

Lisa Johnson, Passive Income Expert

This salon is for women who:

  • have outgrown surface-level conversation
  • want space to think clearly, without noise
  • value perspective, refinement, and peer dialogue
  • are ready to make decisions they’ve been circling

You’ll leave with greater clarity, grounded perspective, and a stronger sense of what you’re moving toward — and what you’re done carrying.

You’re not coming to London just to be inspired...

What The Salon Is Really For

"If you have the opportunity to attend a TBA event, COME! I promise, it will exceed your expectations.”

— Emily Paulsen, Psychology-Based Branding Agency Owner

“I left with actionable takeaways, renewed clarity, and so much inspiration.”

— Lauren Bercuson, Lawyer for Business Owners

“It was so great to spend time with the small group… a beautiful environment, beautifully catered and depth of conversation I truly value.”

— Lucy Shrimpton, Speaker & Author on High-Performance Wellness

what they're saying:

This room attracts women who are already capable, accomplished, and discerning. 

  • There’s no pitching.
  • No pretending.
  • No performing.

The room is intentionally curated so conversations can unfold naturally among peers who are matched in experience and discernment.

Confidentiality is essential. All attendees are required to sign an NDA so the space can remain open, honest, and off the record.

This Isn’t Networking — It’s Resonance

"I deepened my relationships with my peers while learning and sharing in service of group elevation and expansion."

—Tricia Brouk, Producer, Director and Speaking Coach

"Being in the room with these women is what helps businesses take massive leaps.”

Amy Hartmann, Podcast Agency Owner

“It was such a powerful experience… the environment felt safe, supportive, and inspiring.”

—  Sarah Abel, CEO & Funding Expert

what they're saying:

A full day inside a carefully curated room designed for depth and real conversation.

There are no formal speakers. The structure is conversation-led and responsive to the women in the room. The value comes from proximity, dialogue, and shared perspective.

Included:

  • Facilitated group conversations
  • Space for real-time reflection and feedback
  • Optional hot-seat conversations as the room allows
  • A beautifully prepared lunch
  • A discreetly documented experience

The structure is intentionally fluid, allowing the room — and the women in it — to lead.

What's Included

The TBA London Salon Experience


“I was totally surprised by the experience… being surrounded in beauty and old school luxury… I loved the depth of conversation.”

Andrea Callanan, Award-Winning Speaker and Coach

“I went on to have a $3.5m launch and am now clearer on where I want to go next. I’d highly recommend working with them.”

Lisa Johnson, Passive Income Expert

This salon is for women who:

  • are already established and self-aware
  • value depth over hype
  • want refinement, not more information
  • appreciate thoughtful, high-trust rooms

It’s not for those seeking:

  • motivation or inspiration alone
  • step-by-step tactics
  • large, anonymous events

Who This Is / Isn’t For

A limited number of guaranteed hot-seat conversations are available for those who want dedicated time for focused discussion.

These are guided, conversational exchanges designed to support clarity and perspective — not presentations or performances.

Availability is limited to protect the quality and flow of the day.

Guaranteed Hot Seat Session

Upgrade your Experience


“I loved having a beautiful lunch event and date with Emily and the other peers… it was intimate, honest and full of inspiration, strategy and takeaways.”

Samantha Hearne, Business Strategist

“I went on to have a $3.5m launch and am now clearer on where I want to go next. I’d highly recommend working with them.”

Lisa Johnson, Passive Income Expert

Salon + Guaranteed hot seat

Salon Ticket

Full Access to the TBA London Salon Experience

INVESTMENT

This is an intimate, invitation-led salon. Attendance is intentionally capped.

$997/£740

$1,497/£1,112

Full Access to the TBA Salon Experience + a Guaranteed Hot-Seat Conversation for Focused, Personalized Support

Request an invitation

Request an Invitation

This salon is intentionally curated to create a meaningful, spacious, and aligned room. The questions below help ensure the experience is the right fit for you and that the room is shaped with intention.

I'm Emily Williams, and I created the London Private Salon after years of being part of coaching-led masterminds and communities.

At a certain point, what I wanted most wasn’t more guidance — it was to be in the right room with women who understood the level of responsibility and ambition I was carrying.

To Be Ambitious was created to offer that kind of space: peer-led, grounded, and rooted in real conversation rather than performance.

THE WHY BEHIND IT

emily xx

Frequently Asked Questions

The salon will be held at a beautiful, central London location on Friday, 17 April, 2026. The exact venue will be shared with confirmed guests closer to the event as we confirm the final numbers.

The salon is a full-day experience, beginning late morning and concluding in the early evening. You'll receive exact timing details in advance so you can plan travel and accommodations easily.

No. This is a conversation-led salon. Although certain attendees will share what's working for them, the experience is shaped by organic conversations, live hot seats, and what’s most alive in the room.

Hot-seat conversations are offered organically throughout the day as the room allows.

Guests who choose the Salon + Hot Seat option receive a guaranteed hot-seat conversation.

Once you submit a request, you’ll receive a response with next steps and a private registration link if the experience is aligned.

Spaces are limited and not held without confirmation.

“The intimate setting, high vibration of the environment and sense of trust amongst the diverse group of entrepreneurs allowed us to share best practice openly."

- Engela Du Toit Suquet, Personal Branding and Business Strategist

"The power of being around other women that are asking for what they want and getting it is priceless. It instantly gives you the confidence to shift and think bigger."

— Sarah Parisi , Organization Business Owner

what they're saying:

A Final Note

This salon is intentionally small, conversational, and carefully curated.

Request an invitation

You don’t need to arrive with a presentation or a plan.
You don’t need to have everything figured out.

You simply need to want to be in a room that supports clear thinking, honest conversation, and shared perspective.